
The Olympics are fun and all, but it's getting kind of stale. Every four years it's the same same sport. How many triple flips can you see before you become bored? It's time to inject some life and drama into the tournament and I am here to provide some suggestions. I have a bunch but here is the first. Escalating High Dive This is a new "sport" and tests one of the most human elements - fear as well as the ability to dive accurately. The venue will be an outdoor pool of about [...]

With the London 2012 games (along with their controversial branding) in full swing I thought I'd revisit one of my favorite - Olympic or otherwise - branding campaigns ever: that which was created for the 1968 Mexico Olympics. Graphic Ambient has some beautiful images of the work in the real world, some of which I'd never seen before. I definitely have to say that I prefer Otl Aicher's work for the 72 Munich games; but this has it's own thing going on and after all it did come first! Related reading: Design [...]
It's a short and (not so) sweet podcast from Raz and Hugh this week, looking at some last minute controversies surrounding Hevy Festival, the consequences of British metal bands moving to major labels, and what the impact will be of Terror deciding to boycott the Czech Republic on their forthcoming European tour in support of Randy Blythe. We might've been too busy being drunk and watching the Olympics this last week to prattle on for as long as usual, but that doesn't stop it degenerating into a discussion regarding the quality of a naked arse pinned to the wall of [...]

In case you have been living under a rock or have not eaten at McDonald's in the last six months, the 2012 Olympics are here and ready to make you care about badminton again. Arguably the first Olympics in our new Twitter generation, controversy abounded well in advance of the games—stories of citizens displaced near the Olympic grounds, missiles being placed on nearby apartment buildings, and a ridiculous draconian curfew all served to sour the mood. Before even delving into what has become an ongoing nightmare for NBC's PR department, let's look at how [...]
Will Leitch takes the sane approach : There’s a good argument to be made that networks and corporations should pay utmost heed to what their diehard customers want, rather than just be blandly generalist. If you make your most loyal customers happy, they’ll stick with you during down periods, providing you a solid customer base. But the Olympics are absolutely not the time to make that argument. There are no loyalist Olympic fans. This is an event that comes around every two years, featuring sports that, in any other context, no one cares about. There [...]

Olympic Badminton America and China are awesome. Tied at 23 medals apiece, it’s obvious why these are the top two nations in the world: America because it sucks in freakishly gifted people from all over the globe, claims them as its own, then gives them frightening and overbearing mothers intent on living out their failed ambitions through their mutant children, and China because apparently there’s very few things that 10 year old Chinese kids can’t do well. Japan is a cliché. Nearly half of their medals have been in Judo. [...]
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Gordon has Olympic-stroke-Royal news this morning: USAIN BOLT isn’t just hoping for a gold medal from London 2012 – he also wants a tear-up with Prince Harry. Really? A "tear-up", you say, Gordon? He's going to jump in a taxi, head up West with Harry and drink until he can cry out his own liver, then? Usain said: “Harry is fantastic. I will invite him to my Olympic after party.” Offering Harry the chance to pop round to a post-Olympic gathering isn't quite the same thing as plotting a "tear-up", is it? [...]
Proving we only have to care about these people for two weeks every four years.

life : Not originally published in LIFE. American diver Zoe Ann Olsen prepares for a springboard dive. She won silver in London in 1948. See more photos here . They weren’t filling seats back then, either. London, what gives?

We’re having our own Olympics: Synchronized Tweeting, 1500m Reblogging, Women’s 100m I.M. Street Style, and more. Screw equestrian sports, though. For real.

Twin Shadow has a new album out, but did you know that he is also an Olympic gymnast for the 2012 team currently representing Great Britain. Widely regarded as one of the ultimate hunks of Indie, George Lewis Jr . has some crossover appeal now that he is showing off his, BANGIN BOD, complete with RIPPED muscles and a SOLID core that can keep him pummel horsing BBs in any area code he wants. I'd let him play with MY parallel bars! He could do a floor exercise on me ANY day [...]
Dhruv Ghanekar has written the score for a short film on YouTube that encourages Indians to cheer for their contingent at the 2012 Olympics. The two-minute film, directed by Arun Gopalan, depicts the training rituals of runners, boxers, table-tennis players and other athletes. Meanwhile, the voiceover talks about the mad dedication athletes must have to pursue a sport that isn't cricket in India. The borderline-melancholy score by Dhruv Ghanekar complements the film well. Dhruv told NH7 Basically, Arun came to me and said he was making this film that he put his own [...]

Guess what? London's hosting the Olympics! WHO KNEW?! I am up there with the top Olympic dissenters, however one would have to be completely dead on the inside not to have felt something, be it joy, confusion or digestion at the opening ceremony last Friday. A display of epic proportions no less, we were treated to elaborate scenas of the industrial revolution, not-so-sick Great Ormond Street patients performing somersaults on beds, and an outstanding backing track screw up only feasible for organisers who don't know the difference between North and South Korea (oops...lol). What made the gig though was [...]
Photo gallery of Duran Duran's Olympic Ceremony performance in Hyde Park in July 2012 by Carsten Windhorst.
While I spent last Friday completely engulfed in work and metal shenanigans for our upcoming Mayhem Fest coverage, there was a much larger non-metal affair happening in London at the same time. I'm talking about the 2012 Olympic Games opening ceremony that includes over 200 nations and an array of sports I couldn't name if ...
The London Olympics kicked off Friday night with 4 1/2 hours of weirdness: an opening ceremony that included dancing nurses, Dumbledore and the Sex Pistols. We see you, Danny Boyle. Our favorite part of the ... read more

If you're one of those people that would prefer to avoid the Olympics, I'm afraid you best click away from this post. Bit unusual perhaps to find mention of the Olympics here, but so far I've got at least two good reasons to bring 'em up. And this is the first. Here in the US, the more conscientious of us were quite dismayed and disgusted to learn that NBC, the sole broadcasters of the Olympics over here, decided to edit out the part of the opening ceremony that featured a tribute to those who perished in the London bombings of [...]

OMG new Underworlddddd - had no idea they were on the bill for the Olympics. This is a bit too serene/ low-key for my tastes but, ya know, at least they're still producing like 30+ years in. Keep it moving, gents. Caliban's Dream by Underworld
MASSIVE NEWS! Alex Trimble, lead singer of Two Door Cinema Club, welcomed the Olympic Flame into the stadium at London 2012's opening ceremony singing ‘Caliban’s Dream’ - a song written by Underworld's Rick Smith! Listen to Alex Trimble's impressive performance! Alex was accompanied for the performance by acclaimed percussionist Dame Evelyn Glennie and Soprano Esme [...]