Blog: Archetype

Trinidad Jame$ reveals his next set of visuals off his project Don't Be S.A.F.E. Yes, it was filmed in Trinidad. Check it out above

Check out Joey and his Pro Era crew as they kick some freestyles for 106 and Park.

Check out XXL's 2013 Freshman Class. As it says on the cover, many consider it to be the best class of all time. You decide. -Schoolboy Q -Trinidad James -Joey Bada$$ - Ab-Soul [...]

Check out Cudi as he performs Immortal live on Jimmy Kimmel. Indicud releases April 23rd.

Raekwon and Maino team up in this crime-drama themed video. Check it out above.

There is a twist for this Thursday party at Hyde, they are opening up the pool for "Your Move Thursdays" attendees. Make sure to bring your bathing suit!

Last night Kid Cudi went on Kimmel to preform "Immortal" and "Just What I am" in anticapation of his new album "Indicud" which drops April 23rd via G.O.O.D. Music/Universal Republic (pre-order here )

Although this list is shrouded in controversy everything, there is no doubt everyone of these artists made evident moves in 2013 to make the list... Schoolboy Q Trinidad Jame$ Joey Bada$ Ab-Soul Logic Action Bronson Kirko Bangz Travi$ Scott Dizzy Wright – 10 Spot People’s Champion Winner Angel Haze Chief Keef

Anytime Nike and Eric Koston get together to do an ad magic happens. Throw in some celebrity Cameos and great production value and you have a amazing commercial.

With help from social media, MTV has revealed that its 30th annual MTV Video Music Awards will take place at the newly-opened Barclays Center in Brooklyn, New York. The move to the popular arena will serve as the first time the VMA's have been taped in a location other than Manhattan, Los Angeles, or Las Vegas. This year's awards show, which will take place on August 25th, will also mark the first time the VMA's have been in New York City since [...]

Check out this awesome showcase/rooftop party held by Nice Kicks. With performances from Chance The Rapper, Smoke DZA, Big K.R.I.T., Casey Veggies, A$AP Ferg, Chevy Woods and more, this sure seemed like it was a fun event, check it out above.

Chalk up another great interview by Nardwuar at SXSW, this time speaking with Pharrell. Check it out above.

With his album Vicious Lies and Dangerous Rumors in stores now, Big Boi went to the Red Bull Studio in Los Angeles with his band to do a live performance of the song 'Apple of My Eye'. Check it out above.

Both the artwork and incomplete tracklist to Kid Cudi's upcoming album Indicud has been released. The project contains 18 tracks which include features from Kendrick Lamar, A$AP Rocky, and more. Check it all out, and expect Indicud to release April 23rd. 1. The Resurrection Of Scott Mescudi 2. Unf***wittable 3. Just What I Am f/ King Chip 4. Young Lady f/ Father John Misty 5. King Wizard [...]

In his latest interview with Walmart Risers, Kendrick Lamar lets it be known that Schoolboy Q's upcoming album Oxymoron is TDE's current top priority. Check it out above.

In preparation for his mixtape Bang Pt. 2, Chief Keef drops a new video for his song 'First Day Out' , directed by Ben Hughes Studios. Check it out above.

As expected Justin Timberlake's new album "The 20/20 Experience" was only a few thousand copies from making platinum status within the first week of sale. The project official moved 980,622 copies in the first week, which makes it the 5th biggest debut of this decade. Congrats Justin!

Jaden Smith drops this black and white visual directed by Moises Arias for his latest single "Hello". Check it out above.

New Native American artist Chief gets help introducing himself from Snoop in this single from the ' Smoke Signals' EP. Check it out above.

CES Cru teams up with the unique spitter Tech N9ne to release this cut's visuals. Check it out above.