Blog: Pedestrian Blog

THE PRESETS - ARE YOU THE ONE (LIFELIKE'S 1 SERIOUS REMIX) viral video produced by Jonathan Zawada for BMW. In an attempt to try to convince hipsters to hand their hard earned over for an overpriced set of 4 wheels, BMW has enlisted the help of Sydney's tres cool duo The Presets along with their art guy pal Mr. Jonathan Zawada aka the only good artist in Australia. The outcome has been described as 'ecstasy to the eye.' So does that mean that BMW is the first car company to give away drugs to sell cars? [...]