Blog: Listening Post - Wired Blogs

Activision's world-beating music social Guitar Hero needs no powerhouse celebrities to lip-sync its virtues. But the gamer empire is probably so flush with cash these days that signing Kobe Bryant, Tony Hawk, Alex Rodriguez and Michael Phelps to spread its latest sonic gospel of love, otherwise known as Guitar Hero World Tour , was a no-brainer. But did it have to be this commercial? I mean, four iconic athletes shouldn't be wasted on Tom Cruise and Bob Seger. Yet they are, in this short, underwear-friendly homage to Tom Cruise's half-naked, home-alone stomp from [...]