Blog: The Days of Lore

A friend of mine asked me last night if I had seen the Rolling Stones Rice Krispies commercial. I thought the Stones-in their waning years-had finally shilled for a cereal ad. Turns out it was recorded back in 1964. Of course, this was very early on in what would become a looooong career for Mick and the boys. I must say it rocks ... we need more bluesy bar bands doing cereal commercials. And the lyric: "Pour on the milk-a-licious to the crackle of that rice." Brilliant.