Blog: Hypebot

Way back in the 1990's it seemed as if every pro-athlete was turning rapper, often with disastrous results. Now, Nike revisits the period with four NBA stars who are just as bad, but at least seem to now it. "Don't Criticize (Hyperize)" is a parody of '90s hip-hop featuring Rashard "Ice-O" Lewis, Andre "Chief Blocka" Iguodala, Kevin "Velvet Hoop" Durant and Mo "Fog Raw" Williams. The song is painful, but it's worth it to spot the references to the era's many fads. ( via AdFreak )