
Gang violence in hip hop escalated in the 90s and ultimately lead to the tragic death of hip hop's two most respected artists, Notorious B.I.G. and Tupac Shakur. After their deaths, gangster rap's popularity in mainstream culture diminished significantly as record labels encouraged artists to create dance friendly, content diluted hip hop music. Until recently, gangster rap had become an underground genre listened to by gangsters and suburban white males with attitude problems. Now, there has been a resurgence in gang popularity with mainstream artists like Game , and Lil Wayne promoting their Blood affiliation. [...]