Blog: Hipster Wave

We've been fans of Goldmund aka Keith Kenniff, or Helios as we've known him from Merck Records releases, for about four years now. It's cool to see that he's branching out into commercials. It's always fun to hear music you like in commercials because then at least, even if people are in the kitchen getting a snack or conversing when the music is playing, you know it made it out to people's lives: regardless of whether they were paying attention. We always pay attention to music. Everywhere. Commercials, [...]