Blog: Pirates of the Bargain Bin

The New Jersey Nets are renting out their players for US$25,000. In a program called 'Your Ticket to a Player', the NBA team are offering a bunch of exclusive tickets to basketball games, plus the chance to have one of their players appear for one hour at any private function of a fan. It is seen as the latest marketing effort by the team, who are trying to survive the sluggish US economy. Unfortunately, the players aren't to keen on the idea, and the day after the program was launched, they formed a protest group called the Basketballers And Lazy [...]

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