Blog: Unnecessary Umlaut

SXSW: Beer Labels x Indie Rock Mashup

SXSW: Beer Labels x Indie Rock Mashup Love the idea for this flyer promoting the fifth annual Pitchfork / Windish Austin Party . Not stoked on the execution. Why not have Austin's Neon Indian on a Shiner label? And why put LA's Local Natives on a Brooklyn Brewery label? Lazy if you ask me. But I'll give 'em props for the Washed Ou t / Coors Light pairing. That's almost Wacky Packs material. See the full band/beer label flyer at Pitchfork » • • • • [...]