Blog: Consequence Of Sound

Ever since he broke through with his 1997 release My Way , Usher has maintained cultural relevance. He has never had a comeback because there never was a decrease in his popularity. For 15 years, he has seamlessly conquered the R&B and hip-hop scene, endured while peers faltered, and then conquered some more. The seven-time Grammy winner is continuously emulated (see: Brown, Chris), but his tenure as a superstar is rivaled only by legends (see: Jackson, Michael). “Simply put: Evolve or evaporate,” Usher told Spin in an interview earlier this month . “That's how you [...]