Blog: Hypebot

Music Festivals Profit From Cultural Shifts To Quality Topped Off With Luxury

The Researchist , a market research blog, recently took a look at luxury offerings at three music festivals, Coachella , Bonnaroo and Lollapalooza . Since I don't follow the luxury market and haven't gone to any of these festivals I had not realized the kind of amenities afforded those with money to burn. However, their brief report is somewhat of a mixed bag, presenting both true luxury items alongside offerings that are more upscale than fast food and a soda but are as much about shifts in the larger culture as changes [...]