Timberlake Takes Stake In MySpace: Reinvention Or Big Flop
  • indiecurrentindiecurrent
    As some of you may know Justin Timberlake recently forked out chunks of doe, for the failing MySpace. Making a deal with, now partner Specific Media, Timberlake will look to put a new face on the die-ing business. So what does this mean now? Will MySpace be bettered, or will it just end up as a big flop?

    What do you think?


  • apocketfullofseedsapocketfullofseeds
    Myspace died years ago. I hate it when a band sends me to their myspace and has no bandcamp or soundcloud.
  • TimTim
    MySpace is done in all the sectors it is currently in.

    Barely any bands use it anymore and any that do quickly move over to Bandcamp and/or SoundCloud as soon as you mention those alternatives to them.

    The one thing MySpace has is brand recognition - people might not use it, but everyone has heard of it.
    I imagine Timberlake plans to turn the site into something along the lines of NME/Pitchfork/MTV and build it into a media provider. Showing videos, music and film news, celebrity culture, etc. They have the international brand recognition that most music and movie sites do not and that is worth something - apparently about $50 million.

    I wish them good luck with it as long as they understand the MySpace of the last decade is done and they don;t try and flog the dead horse any longer.
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