Video: Official "Look Good In Leather" Music Video by Cody ChesnuTT (feat. in AXE Commercial)

Jerk-pandering cologne adopts a similar ethic when it comes to paying its ad campaign's participants, film at 11: "To introduce a leather-scented deodorant called Axe Instinct, Axe sought out about 20 street musicians and college bands in several cities, using Craigslist, MySpace and other Web sites. In exchange for an estimated $1,000, Axe asked the musicians to put up 'Axe Instinct' signs, offer free deodorant samples when they play and, a few times a day, sing a ditty 'Look Good in Leather' that Axe is using in its commercials. The musicians' stints started in September and run through [...]